Franchise Valuations, Ltd

Bruce S. Schaeffer is Founder and President of Franchise Valuations, Ltd., a company specializing in valuations and appraisals, succession planning and estate planning exclusively for the franchise community.

Mr. Schaeffer holds a Master of Laws (in Taxation) from New York University School of Law, and a Juris Doctor degree from Brooklyn Law School. He has been a speaker for the New York University Institute on Federal Taxation, the Practising Law Institute, the International Franchise Association and many other business, professional and academic forums.

Mr. Schaeffer is a frequent lecturer at Brooklyn Law School and served for many years on the International Franchise Association's Finance Accounting and Tax Committee. He is currently a member of the Legal/Legislative Committee of the IFA and the Institute of Business Appraisers. Franchise Valuations, Ltd., is a member of the IFA's Council of Franchise Suppliers.

Click here for Mr. Schaeffer's C.V.


Susan Ogulnick is Vice President of Research and Operations for Franchise Valuations Ltd. She brings more than 20 years of experience in the information industry and is a recognized authority in acquiring information about hard-to-value entities.

Ms. Ogulnick earned a Masters of Business Administration degree from New York University. She also holds M.Phil. and M.A. degrees in Political Science from Columbia University.

Ms. Ogulnick was formerly Vice President of Consulting Services at FIND/SVP, Inc., a worldwide business advisory and research service.
Franchise Valuations Ltd. 529 Mountain Road, Bloomingburg, NY 12721
Tel: 212-689-0400 Fax: 212-696-9569